Have you ever seen a film in which the denouement is immediately shown? Probably not. Take film scripts as an example, and preferably crime story scenarios. They create the desire to see a problem solved and thus work towards the climax.

So build tension in your presentation. Don't immediately tell everything in your intro. Slow down is the message, drop a silence now and then at a crucial moment. To keep the tension, you can ask a question to your audience.

You can come up with a character or of course it can also be you who has to deal with the conflict. The audience will wonder how you're going to solve it.

First, outline the situation and what your challenge, your struggle or problem is. Build your presentation in such a way that it always remains exciting and then come up with your solution as an "aha moment".

You are also at your best when you come across as genuine, when you speak about your own experiences. A beautiful quote about this from Pearl S. Buck, an American writer around 1935, is: "The truth is always exciting, so embrace it. Without it, life is dull."

Steve Jobs was a master at this, but also check out Simon Sinek: If You Don't Understand People, You Don't Understand Business. You hang on his every word to know what you can do to better understand “people and business”.